Leaving Paper in the Past
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Leaving Paper in the Past
(Adapted from businessblogshub by Dominic Butler)
The paperless office, or business, has become something of a cliché in recent times. In essence, becoming paperless means going digital and in 2017 that is exactly where your business needs to be.
Internal documents
With the prevalence of the cloud (or storing your information on someone else’s server), there is no reason to have a huge amount of documents flying around your business premises.
Now, it’s time to look at your internal documentation and how this can be reduced to a digital copy that everyone can access. Google Drive is the perfect companion for the paperless office with spreadsheets and documents all in one place.
Scheduling and appointment booking
If you have a customer facing premises, such as a clinic or day spa, you need to look at how you can streamline your business and ditch the diary for good.
Clinic management software or online booking portals, for example, can be a great way of ensuring that you are a paperless business.
But, it also means that your customer benefits too.
They don’t have to wait in line on the phone, and it presents a more practical solution for both you and your client.
You save money on reception cover, and your client gets to book their appointments or transactions with ease.
With more businesses going digital this will certainly give you a competitive edge.
Marketing tools
Gone are the days of printed materials. How often do you see a direct marketing campaign now? It’s all about making your marketing digital too.
Social media, in particular, is a firm favorite with many businesses wanting to test the water of digital and online marketing.
And with 75% of companies seeing positive ROI from using Facebook advertising alone, it makes perfect sense to move your marketing into the digital sphere too.
Do note, that digital marketing isn’t free. While some people think that social media is a free tool for businesses, it isn’t.
On the contrary, ad spend, and campaigns will cost money and have greater reach to your potential audience. But, it is more relevant and more impactful than traditional, offline marketing campaigns.
When it comes to paperless offices, forget the clichés. Look at how you can streamline your business, make it more relevant and save yourself a small fortune in the process.
It’s not just your bank balance that will be happier; your customers will be too.
Töltse le a kapcsolódó angol feladatokat nyomtatható pdf formátumban!
Exercise 1
Match the highlighted words from the article with their synonymous meanings:
- Cliché
- In essence
- Streamline
- Ditch
- With ease
- A firm favorite
- To test the water
- Impactful
- make more efficient
- finish using
- easily
- effective
- unoriginal idea
- to try
- a popular choice
- basically
Exercise 2
Fill the spaces with the highlighted words from the article.
- __________, a negotiation is a meeting where two parties must reach an agreement.
- I think we should _________ the old computers and buy completely new ones.
- I was rather surprised when we finished the project _________.
- We only launched the product so early ______________ and see if people were interested.
- Sarah is ______________ to take over John’s position when he retires.
- We thought we could ______________ the company by having an entirely remote team.
- It might be a ____________, but time really does equal money.
- You have to agree that the management’s changes were __________.
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Exercise 3
Match the sentence halves:
- An old cliché is that…
- In essence, the key to a successful business…
- If you find you are using too many online platforms…
- Ditch any online services that…
- By embracing a paperless office…
- John is a firm favorite for…
- He only took the temp job in…
- The business English lessons were more…
- it is time to streamline your ad campaign.
- the employee of the month award.
- you have to spend money to make money.
- you can reduce your costs with ease.
- you no longer feel are beneficial.
- New York to test the water.
- is efficiency and productivity.
- impactful than the student realised.
Megoldások és válaszok a kapcsolódó PDF végén!
Reméljük tetszett, tanuljon velünk legközelebb is! Ha bármilyen kérdése vagy javaslata lenne az angol nyelvleckékkel kapcsolatban, örömmel várjuk a marketing@angolintezet.hu email címre.
